Showing posts with label charitable works. Show all posts
Showing posts with label charitable works. Show all posts

21 September 2009

NZ baby boomers and volunteering

What are New Zealand baby boomers’ future intentions relating to voluntary participation in community activities and social causes?

Three-quarters of New Zealand baby boomers agree that if they are doing something they love, it doesn’t matter whether they get paid for it, while nearly two-thirds agree that they don’t have to have a job to feel good about themselves. This suggests they distinguish between the two and do not necessarily need to be tied to the workplace to meet their “meaning” needs. This is good news for the voluntary sector, which can tap into the New Zealand baby boomer thirst for purposeful endeavour, even without the money to pay them. Provided community organisations can deliver the opportunities to learn, grow and enhance the need baby boomers have to continue to matter, they will attract a large pool of talented and experienced volunteers.

Implications for the voluntary sector
Conventional wisdom suggests that if baby boomers do not retire in the traditional sense, they will have less time available to contribute to volunteering.

Maire Dwyer (2006) theorised that increased labour force participation by middle-aged women might reduce the supply of volunteers, due to more baby boomer women participating in the workforce than their predecessors, but that a greater capacity of “larger, healthier and better educated young-olds” might boost the skills and energy of the volunteer populations. The findings of the New Zealand Boomer Dreams Study 2009 support that view.

The strong sense of responsibility felt by New Zealand baby boomers and their attitudes to vitality and work life balance mean that they will have time and energy that they are willing to contribute, and perhaps more significantly, high levels of expertise.

New Zealand baby boomers almost universally champion the obligation of responsibility over the assertion of personal rights. As a result, they are much less likely to get involved in politics or social causes that matter to them personally, and more likely to be interested in environmental issues (60%); in working to make the community a better place (70%); and giving more time (56%) or money (42%) to charity.

The next 40 years will present challenges and opportunities for the voluntary sector. They can expect an influx of committed baby boomer volunteers, but they should expect those volunteers to be as demanding, challenging and disruptive to the established way of doing things as this study has revealed in the New Zealand baby boomer character.

Dwyer (2006) posits that there will also be increased demand for volunteers to organise activities geared to the healthier, better educated baby boomers in search of leisure adventures. The findings of the New Zealand Boomer Dreams Study 2009 support that view and suggest it will be other baby boomers who will fill these roles.

The good news is that while disruption is uncomfortable, it will breathe fresh life and new vigour into the voluntary sector.

This is the age when kaumatuatanga (the role and place of the respected, responsible elder generation) will come to the fore. Visionary service sector leaders can start planning to harness the potential of this new generation of volunteer workers, mentors and leaders.

The other significant implication for the voluntary sector is the need to recognise the fiercely independent and self-reliant streak in New Zealand baby boomers. Accustomed to forging their own path and taking responsibility for themselves all of their lives, they are less likely than their predecessor generation to ask for help when they need it, or accept help when it is offered. Social services providing assistance to the aged will need to develop strategies to connect with the ageing character of this ageless generation when they finally have to accept that life is no longer a set of endless opportunities, at least for them (and currently 92% of them are not prepared to entertain that notion).

Rather than planning for the provision of services to the elderly from 65 to 85, services in the voluntary sector for the aged should plan for their clients to come to them later and perhaps for shorter periods of time, premised on the idea that New Zealand baby boomers will keep themselves healthy for as long as possible, followed by a more rapid decline, rather than a lengthy period of inactivity and a long decline into old age.

Will New Zealand baby boomers retire gracefully at 65 to do charitable works?

“Will New Zealand baby boomers retire gracefully at 65 to do charitable works?”

No, they will not, and yes, they will. They will, in very large numbers, not retire. But they will do charitable works.

They won’t retire because they don’t feel old, they are full of youthful spirit and not at all ready to remove themselves from the mainstream, from mattering and from making a difference, or from enjoying the fruits of their labours.

It is not part of the New Zealand baby boomer character to give up and do nothing for 30-40 years. The vitality that is an essential part of their character drives them to greater adventurousness, fitness, and personal enlightenment. They are prepared to take responsibility for themselves and their families, and assume roles or responsibility in the wider community, paid or unpaid.

Meaningful work matters to them, and New Zealand baby boomers find meaning and purpose in their jobs, which they will not yield. However, they will use their ingenuity to find ways around the rules and conventions of the traditional workplace to get the balance of work, adventure, personal enrichment and fitness they want. In numbers as large as the baby boomer cohort possesses, what begins as ingenious ways around the rules will quickly become accepted workplace convention.

They are self-determined and will seek opportunities to learn new things within the workplace and in the community, and a new wave of “elderpreneurs” will emerge; indeed it is arguable that this phenomenon has already begun to emerge.

The core vitality of New Zealand baby boomers will continue to make them valuable, productive contributors in the workplace – if employers can keep them there. 30% plan to start a new career; 38% say they will be running their own business, 21% will start one.

New Zealand baby boomers, after all, see endless opportunities before them and have very low resistance to change. They are risk takers and they back themselves. They are currently at the height of their productivity, retain youthful, vigorous approach to work, and exhibit a great capacity to continue to learn; unless the workplace engages and continues to challenge them, they will move on to new career adventures.

Whether they work for others or for themselves, two-thirds of New Zealand baby boomers will focus their energies and invest their time in the next 5-10 years on excelling at their job and at passing on their skills to others. Their desire to engage in meaningful work for many more years as well as pursue their other life adventures and responsibilities will balance well with the need to retain their expertise in the workplace while still making room for the generations behind them to progress. The lack of barriers New Zealand baby boomers see between themselves and younger people will enable them to integrate and share their skills.

The sense among New Zealand baby boomers that they distinguish meaningful work from the workplace will inform the wave of research currently underway in New Zealand (Allpass, 2008; McPherson, 2008), which is revealing what new workplace trends are beginning to emerge and asking questions about why they are emerging. They are emerging because baby boomers are starting to find ingenious ways around the current conventions of the workplace; with the force of a million baby boomers behind it, this trend will explode into the mainstream over the next 10-20 years.

New Zealand baby boomers are hungry for new experiences, adventures, and learning. This characteristic is prevalent in baby boomers but not in the generational cohorts before them. It is counter-intuitive to the traditional view that “old people” are overwhelmed by how much information is now available to them, and suggests that baby boomers are prepared to use technology to help them gather the information they need. The challenge to business is to throw off their historically-based preconceptions of how they believe baby boomers should behave as workers, because baby boomers will not act their age; neither will older baby boomers exhibit the conservatism of their American counterparts, making proxy assumptions unreliable.

The global wave of baby boomers is likely to see a push for different benefits in the work environment.

Jobs to attract baby boomers will offer less stress, lots of social connection, more flexible working hours and conditions, and a chance to learn – these things are more highly valued than money. New Zealand baby boomers, like their American counterparts, are looking for jobs with a mission that offers them opportunities to continue to grow.